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  • Book
    Pieter H. Joubert, Silvia M. Rogers.
    Summary: A document may be based on accurate medical and scientific information, follow guidelines precisely, and be well written in clear and correct language, but may still fail to achieve its objectives. The strategic approach described in this book will help you to turn good medical and scientific writing into successful writing. It describes clearly and concisely how to identify the target audience and the desired outcome, and how to construct key messages for a wide spectrum of documents. Irrespective of your level of expertise and your seniority in the pharmaceutical, regulatory, or academic environment, this book is an essential addition to your supporting library. The authors share with you many years of combined experience in the pharmaceutical and academic environment and in the writing of successful outcome-driven documents.

    Contents:
    Introduction
    Written Communication in Drug Development
    Written Communication in Academic Settings
    Language Pitfalls: Native English Speakers
    Language Pitfalls: Non-Native English Speakers
    Scientific Misconduct
    Key Statistical Concepts
    Tables and Graphs
    International Conference on Harmonization (ICH) and Other Guidelines
    The Investigators' Brochure
    Initiating Clinical Programs (IND & IMPD)
    The CTD: Overviews and Summary Documents
    Study Protocols and Reports
    Scientific Papers
    Publication Strategy.
    Digital Access Springer 2015
  • Article
    Sojka WJ, Wray C, Shreeve J, Benson AJ.
    J Hyg (Lond). 1977 Feb;78(1):43-56.
    Of a total of 23,609 incidents of salmonella infection reported during the period 1968--74, 20,326 occurred in cattle, 1744 in poultry and other birds, 675 in sheep, 558 in pigs and 306 in other species of animals. Despite the large number of serotypes isolated (153), 88% of incidents were due to only two stereotypes: S. dublin (15,929 incidents of which 15,446 occurred in cattle ) and S. typhimurium (4842 incidents of which 3785 occurred in cattle and 732 in birds). S. choleraesuis was the third (314 incidents which with only 5 exceptions occurred in pigs) and S. abortusovis (243 incidents all in sheep) was the fourth most commonly isolated serotype. The following six serotypes were each recorded in more than 100 incidents: S. newport (177), S. agona (170), S. virchow (169), S. anatum (152), S. enteritidis (150) and S. montevideo (111). The other 143 serotypes accounted for only 5-8% of total incidents. The trends of annual incidence of salmonella infection in cattle, sheep, pigs, poultry and other birds during the 17-year period 1958-74 and the distribution of the main serotypes in the individual species of animals from 1968 to 1974 are discussed.
    Digital Access Access Options